RENOLIT at GlassBuild America 2013 in Atlanta
New Exhibition booth on most important industry event in North America
Atlanta, September 12, 2013
GlassBuild America took place in Atlanta from September 10 to 12, 2013. The most important North American trade show for the fenestration industry is held annually and changes the venue between Las Vegas and Atlanta.
American RENOLIT Corporation (ARC) presented the product range for the first time with an individually built booth: besides RENOLIT EXOFOL FX the film for interior profiles, RENOLIT EXOFOL IN, and the wood wrapping film RENOLIT EXOFOL MLA play an increasingly important role in the market.
After difficult years of recession the North American market has recovered in 2013 a bit and as a result a very active show was expected.
Traffic was consistent and overall the attitude was very upbeat. Lead count was good and the ones we had discussion with are very keen on what is new and what can help differentiate them in the market.
David Harris’ (ARC) strategy that has been followed for several years now is to exhibit together with the distributor of Barberán wrapping machines, TreCo, and the glue supplier Kleiberit. This concept has again proven to be right.
Now the work starts with the follow ups and developing new innovative projects and good cooperation.